The vividness, brightness or saturation of a color is referred to as?

The vividness, brightness, or saturation of a color is referred to as intensity. This characteristic determines how pure or rich a color appears, with high intensity indicating a strong, true color, and low intensity indicating a muted or dull color. Intensity plays a crucial role in hairstyling and color theory, as it helps stylists choose colors that will achieve the desired effect, whether that's for highlights, lowlights, or overall hair color effects.

Hue refers specifically to the color itself, such as red, blue, or yellow. Value relates to the lightness or darkness of a color, which is important for understanding how colors can be used in combination to create depth and contrast. Shade is about the variation of a color by adding black to darken it, which differs from how intensity addresses the brightness or saturation of the color. Understanding these distinctions helps in making informed choices when selecting hair colors and designing looks that meet client preferences.